Of life’s two chief prizes, beauty and truth, I found the first in a loving heart and the second in a laborer’s hand.
— KHALIL GIBRAN
 
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It begins in the vineyard

Author Wendell Berry wrote, "Eating is an agricultural act." We believe the same is true of drinking wine. Amid pages of glossy magazines, white tablecloths, and beautiful wineries, it is easy to forget that the magic in the glass wasn't conjured up from thin air. It was grown. Meticulously. By the hands of honest, hard-working people. Drinking wine is the most refined of agricultural acts.

PROJECT M believes in the power of farming so thoroughly that we value the quality of farming over the vineyard's potential. A great farmer can squeeze every drop of potential from every opportunity by making the right decisions at the right time.

Our greatest fortune is that we don't have to choose between quality farmers and vineyards. Our access to great Willamette Valley sites, nurtured by expert farmers, allows us to do meaningful work.

That work begins with each vine. The vine is comprised of two halves: that which lives above the ground and that which lies beneath. The meticulous grooming of the canopy, leaves, and shoots keeps the vine free of disease. The details and timing of grooming modulate grape chemistry, giving us more of what we want and less of what we don't, according to our desired stylistic outcomes. Such is the art of winegrowing.

Caring for the environment around the roots, nurturing both the vine and the community of life it depends upon, contributes to a wine's sense of self and, by extension, place.

Our farmers care for both halves of the vine as we believe this is the only way our wines can be whole. All of our fruit is sustainably grown, some go a step further and are grown organically or biodynamically. All of it is grown with respect for the land. With that respect and reverence, we can translate an agricultural act into something of beauty.


 
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momtazi vineyard
McMinnville, Oregon

PHOTO:  MICHAEL CHAN